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Toy design is the creative process of conceptualizing and digitally sculpting imaginative, playful, and often functional models for children’s and collector markets. Artists merge art and engineering to create safe, durable, and engaging toys—ranging from plushies and dolls to complex action figures or puzzles. Digital tools are used to prototype toy concepts, add color palettes, determine articulation points, and simulate material textures. These designs can be stylized or realistic, depending on the age group and market. Toy designers often blend storytelling and aesthetics, producing characters or objects that spark joy, learning, and creativity in the hands of users.